Check It. Chart It. Discuss It.

Project: Mobile App Development

Client: Mirum Pharmaceuticals

Agency: McCann Health New Jersey

Problem: Parents and caregivers had no centralized way to monitor their child's Alagille Syndrome symptoms. Medical professionals lacked the diagnostic clarity needed to guide effective treatment decisions.

Solution:‍ ‍

Wrote the brand tagline and in-app notification copy for ItchCheck, a symptom-tracking app for families navigating Alagille Syndrome. App downloads rose 40%.

  • Caregivers promoted app in online communities.

  • Parents, medical professionals improved relationships with clearer data results.

Tools: Smartsheet, Adobe XD, Figma, Microsoft Teams, Ziflow

mirumitchcheckhomepage.png
mirumitchcheckloganentry.png
mirumitchcheckwhyamibeingaskedaboutthis.png
mirumitchcheckjournaltracking.png
Next

Finding Phexxi’s Voice